29 July 2011

On Ice

In 1955, this is what 'bilt-in' refrigeration looked like...but in my opinion, all the pink paint and potted daisies in the world can't disguise the commercial [if not forensic] origins of these reefers, which offered a not-so-grand total of 14.7 cubic feet of cooling. The deep knee bends required to retrieve food from the freezer would keep one limber, that's for sure. Revco also manufactured ice cream vending machines. Today, still true to its roots, the company makes a variety of laboratory refrigerators.

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