Let's see here: If I'm reading it right, this 1960 advertisement seems to imply that the thinner insulation in the walls of the refrigerator allows the cooler cavity to expand significantly. That sounds plausible, certainly. But has it grown so large that food can be stored beyond an arm's reach? How else to explain the pivoting shelves and bins, which, sad to say, are so spatially inefficient that they might just offset the new-found room. Back to the drawing board, Hotpoint.
Leslie Clagett is a seasoned yet passionate observer of the international kitchen
and bath industries, and the founder of KBCULTURE.com. An editor at publications ranging from Arts +
Architecture to Kitchens & Baths, she is also the author of The New
City Home [The Taunton Press], among other books. Leslie has a
tremendous respect for quality design and the people who labor in its
pursuit; her discerning eye has been known to get a little misty in the
presence of true beauty.